GBK and Hemp Hydrate created a rooftop Luxury Lounge in honor of the 2018 ESPYs Awards for athletes, nominees and presenters at Mr. C’s Hotel in Beverly Hills on Tuesday, July 17th.

BEVERLY HILLS, CA, July 19, 2018 /24-7PressRelease/ — Nominees, presenters and entertainment industry top talent gathered at one of the most beautiful rooftop locations in Los Angeles to celebrate the upcoming ESPYs Awards. Talent was immediately introduced to the most incredible hemp water that just launched in the United States. Hemp Hydrate is a Premium Functional Water infused with 3mg of hemp in every bottle, making it 100% hemp plant-based and a Microbiome Superfood.

Los Angeles-based Nonnie’s Nectar, a company specializing in high-end hemp extract supplements, was also educating on the benefits of their Full-Spectrum Hemp Extract “Triple Threat”, and the ways that it can help to saturate your soul and provide relief. Artist Mike Norice, from Break Your Neck Customs, set the stage from the beginning with his customized hand painted sports icon press wall and gifted each talent their own customized piece of art valued at over $3k.

The GBK and Hemp Hydrate lounge was filled with health and wellness brands eager to enhance the attendee’s lifestyle and day to day wellness. Obrigado coconut water grows, nourishes and harvests their coconuts on their own sustainable farm in Bahia, Brazil, where they have their own factory right next to the farm, turning them into all kinds of delicious coconut products for everyone to enjoy. And “obrigado”, meaning “grateful” in Portuguese, is a perfect reflection of how you feel when tasting their pure Brazilian joy in a bottle.

Tyent USA is the #1 health and wellness company, specializing in providing the top-rated water ionizers and hydrogen water ionizers on the market, providing complete wellness through the amazing health benefits and results of hydrogen-rich, alkaline water. The talent took home the Tyent H2Cap, the world’s smallest hydrogen water generator, turning any bottled water into healthy, hydrogen-rich water that’s full of antioxidants. While having muscle mass and body fat percentages analyzed, guests were introduced to L-Nutra, a company that develops nutri-technologies that mimic and enhance the effects of fasting, to unleash the body’s natural ability to rejuvenate itself and promote longevity. L-Nutra gifted ProLon, a 5 day diet that tricks your body into thinking that it’s fasting, when in fact you are eating food; promoting health and longevity. Lasky Aesthetics is an elite medical spa offering the latest and most innovative non surgical cosmetic treatments. Lasky treated guests to an on-site service as well as a gift certificate for High End Non Surgical Treatments such as the NEW EmSculpt, and Ballancer Pro.

New U Life Inc, a wellness company located in Pasadena, gifted Homeopathic HGH GEL which is the only transdermal, over-the-counter, human growth hormone product available without a prescription, for both men and women.

While feeling great on the inside is most important, looking great on the outside is important too. Tru Tailor Company is known for their hand crafted suits, tuxes, blazers, slacks, dress shirts, and other garments, made from the world’s finest materials. Tru Tailor was measuring each player for customized bowtie, custom dress shirt, and complimentary house visit.

To keep the custom garments fresh, FREY introduced the gentlemen to their Clothing Care Kit, which uses a proprietary blend of gentle biodegradable surfactants and enzymes to provide a potent clean without sacrificing the natural color and feel of your favorite garments.

BPOLUENT jewelry gifted an exclusive collection of bracelets made especially for the GBK and Hemp Hydrate Pre-ESPYs event, and Zenni Optical provided fresh new shades for the summer and fall, featuring their newest collections and Optical frames with blue blocker eye protection. SSANAI, the No 1. Men’s Grooming brand from Korea, delivers affordable hair care and skincare products formulated with natural ingredients, free of parabens. Luxury Lounge goers snagged the SSANAI Face Optimizer (Toner + Essence + Lotion), the SSANAI Face Fighter – Daily face cleanser, and the SSANAI Hair Stunner Matte Wax that features a smooth matte finish with no residue and easy wash ability.

With everything they need to look and feel their best, now it was time to send the players packing. La Corte dell’Astore, a stunning escape in Italy, invited all guests to their property for a 3-night stay in one of their luxury suites made of ancient stone, equipped with whirlpool tub and Turkish baths, professional masseurs, and the team “Vola Con Noi” who will organize the paragliding experiences with hawks and bald eagles, finishing with a sailing boat trip with dinner. Swanky Retreats also gifted up to five night, all -inclusive stay, at the Hilton Puerta Vallarta’s new exclusive enclave, The Hacienda.

Athletes and celebrities walked away with bags that also included products from, Best of Legacy, who serve people in the media spotlight by collecting their best press clippings and video highlights, then transforming the content into a giant leather memory book fit for royalty, LIQRPOP, the world’s first patented, party-ready, shelf-stable 20-proof cocktail, and One World Play Project, a social impact company whose products can withstand the toughest playing conditions in the world yet are still ideal for the beach, park, street or your local soccer field, who gifted their un-poppable One World Futbol. Refreshments were provided by Blue Nun 24k Gold Edition and Sparkling Ice. Townley Girl reminded us all to sparkle, shine and dream big! Townley Girl specializes in children’s cosmetics and hair accessories gifted licensed kid’s cosmetics, hair accessories and bath that spark creativity and make kids shine. Who doesn’t know a kid who loves playdough and nail polish, right?

Along with being introduced to many new brands, guests appreciated the non-profit aspect of the GBK lounge as well. Matthew Silverman Memorial Foundation is a nonprofit public charity dedicated to raising awareness with the goals of preventing suicide and saving lives, who provide financial and programmatic support as well as mental health programs for teens and young adults throughout the country, partnered with Advekit, who’s mission is to make mental health treatment more accessible to those in need. Athletes took to the created, free to use platform, where anyone can fill out a few quick questions and be matched with therapist referrals tailored to their needs. Advert partnered with their wonderful therapists to give out free therapy sessions to many of our followers, so that they can have financial assistance with getting their therapy experiences started. Many of the celebrities and influencers from the GBK’s ESPYs event graciously offered to donate additional sessions to their followers as well.

The vibe in the GBK and Hemp Hydrate Pre-ESPYs lounge was electric as ADM Entertainment kept the beats going and encouraged impromptu dance parties among athletes. After being wined and dined, the athletes and celebrity guests sat for a poker tournament with all proceeds going towards Model Citizen Fund, founded by Dan Fleyshem. Model Citizen Fund distributes Life-Sustaining backpacks filled with 150 items that include food, health, and survival essentials to the homeless and disaster victims, giving them the tools and confidence to build and rebuild their lives. In one night, the amazing celebrities, athletes and Los Angeles community of poker players raised over $50k to benefit the cause.

GBK, formerly GBK Productions, is a luxury lifestyle gifting and special events company, specializing in entertainment marketing integration. Formed in 2000 by Gavin Keilly, the company’s Founder and CEO, GBK consists of five divisions: GBK Celebrity Gifting, GBK Special Events, GBK Weddings, GBK Charitable Consulting and GBK Marketing & Public Relations. Widely known in the entertainment industry for bringing that little extra something into the Luxury Lounge environment, GBK offers its clients a full range of marketing services. For more information on Gavin B. Keilly (CEO) or GBK, please go to

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